About

Lux was founded in 2006 with the goal of providing the finest possible working environment
for the production of commercial digital photography.  Our mission is simple: to give you the
freedom to create your finest images. As photographers, we understand the complexity of
managing a shoot, and identify with the desire for a sense of ease in its execution. That’s why
we take care of the technical details for you- so that you can concentrate on collaborating with
your clients and capturing your vision. From providing a gorgeous space and the latest gear, to
teching the shoot, through image optimization and delivery- whether in the studio or on
location, we’re there for you. To paraphrase the old Kodak promise, “You shoot, we do the rest”.

Lux is a photography consultancy, production service, and rental studio in San Francisco. We founded Lux in 2006 with the goal of providing the best possible working environment for the production of commercial photography. Our mission is simple: to give you the freedom to create your finest images. We understand the complexity of managing a shoot, and identify with the desire for a sense of ease in its execution. That’s why we take care of the technical details for you- so that you can concentrate on collaborating with your clients and capturing your vision. Whether in the studio or on location, we’re there for you.

2343 3rd St. #296
San Francisco, CA 94107
Mark Rutherford
510.444.0555
John Champlin
415.310.2263

John Champlin is an industry veteran, having teched and retouched hundreds of projects all over the US. He brings a sunny outlook and the confidence of a seasoned craftsman to every step of the image-making process. John remains enthralled with photography, reads widely, and rides his motorcycle every day.